Pragmatic Play and GrooveGaming Sign Partnership

Pragmatic Play, one of the most prominent content providers in the iGaming industry, has signed a partnership with GrooveGaming (GG), supplying its platform with award-winning slots and live casino content.

The content going live includes popular titles such as The Dog House Megaways, recent launches Emerald King and Wind Walker, together with live casino games such as Baccarat, Blackjack, coupled with different language variants of Roulette.

The platform powered by GG includes over 5,000 casino games and a wide range of aggregated content. The platform offers slots, online casino and live casino, poker and table games. Partner operators can access the portfolio through a simple integration and drive player engagement and revenue.

A Premium Partner

Representatives from Pragmatic say that they are always looking for premium partners to take their casino verticals live with and GG’s platform is a perfect match for their content.

Lena Yasir, Vice President at Pragmatic, said: “We never stop looking for premium partners who can put our various casino verticals in front of a wider audience, and GrooveGaming are capable of doing that. GrooveGaming’s end users will find some of the best Slots and Live Casino titles available through the platform and we’re eager to see how they perform.”

Officials from Groove, which recently signed a deal with BetConstruct, say that this latest partnership is proof of the quality of their casino offering. They say that live casino has seen a lot of activity in recent months.

Yahale Meltzer, COO at GrooveGaming, added: “Bringing in yet another content provider as successful as Pragmatic Play is testament to the quality of our casino offering, and this relationship will allow us to better service our partners with bespoke content for their specific needs.

“Live Casino has seen significant success in recent months as players have tended to stay at home, so we expect this to be a major sell-in to our partners, while the quality of Pragmatic’s Slots and table games goes without saying.”

More about the Provider

Pragmatic, who recently entered the UK market, is a leading content provider to the iGaming industry. The company is able to offer a multi-product portfolio of innovative, regulated and mobile-friendly slots, live casino, bingo and more. Its main focus is to design games perfect for player experience on mobile and desktop. The company delivers immersive and exciting games. Its reputation is built on reliability and a long track record of rapid delivery and the ability to tailor their products according to the needs of the operators.

Source: “Pragmatic Play Sees Multiple Verticals Live With GrooveGaming”. Pragmatic Play. October 23, 2020.